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Bangkok Automation

Bangkok, Thailand

Bring AI and automation into how your team already works.

For Thailand-based businesses where repetitive admin, customer follow-up, reporting, bookings, enquiries, or document handling are slowing the team down. We design and build practical AI workflows that reduce manual work, connect your systems, and make your team more effective.

3-4 weeks

Typical build time

Fixed price

Agreed before we start

Bangkok

Local team, no offshore

What we actually do

We bring AI into the work your team already does, without breaking what is already running.

Most businesses do not need a big transformation project. They need their existing tools and team to work together better, with AI quietly handling the parts that do not really need a person. We are the people who plan that with you and build it.

25+

years building businesses in Thailand

100%

built locally in Bangkok

0

handoffs between sales and delivery

Local team in Bangkok Fixed price up front You stay in control Documented at handover

The problem

Three things we hear from almost every business we talk to.

Your team is spending most of the day on work a computer should be doing.

Replying to the same emails, copying numbers between spreadsheets, chasing leads, sending the same updates again and again. Each task feels small on its own. Add them up across the team and the year, and it is a lot of paid hours going into work that does not really need a human.

Your software does not talk to your other software.

Most businesses end up with a CRM, an email tool, a booking system, an accounting platform, a few spreadsheets, and a Line group for anything urgent. The information is all there. It just does not move from one place to the next unless someone on your team moves it by hand.

You know AI could help, but you do not know where to start.

Every vendor has a demo. Every tool says it will save you time. The hard part is figuring out which workflow is actually worth fixing first, which tools to use, and how to bring it in without breaking what is already running.

What we build

Systems that quietly do the work nobody on your team has time for.

The same handful of problems comes up in almost every business: leads going cold, customer messages piling up, reports nobody has time to write, the same numbers being copied between five different tools. Below are the systems we build most often. Every one of them is something we have already delivered and have running today.

System pattern Fixed scope
Form
AI triage
CRM
First reply in under 10 minutes

AI-qualified lead pipeline

Every web form and email enquiry is read, sorted, and sent to the right person on your team. The first reply is drafted before the lead has time to go cold, and your CRM updates itself in the background. No more copying details between tabs.

System pattern Fixed scope
Segment
AI draft
Send
Repeat revenue without extra admin

Personalized email at scale

Follow-up emails that react to what your customers actually do. Made an enquiry, got a quote, did not reply, bought something, came back again. Your email tool sends the right message at the right time, without somebody on your team having to build every campaign by hand.

System pattern Fixed scope
Brief
Draft
Publish
Your editor still approves every piece

Content production engine

Briefs, drafts, review tasks, publishing checklists, and reporting all move through one controlled flow. Your editor still approves every piece. The admin around the work just stops eating the day.

System pattern Fixed scope
Tools
Summary
Dashboard
Weekly reporting visible every morning

Internal ops dashboard

The numbers from your different tools are pulled into one view every morning, summarized in plain English, with anything unusual flagged for you. It replaces the weekly status report nobody has time to write.

Your stack stays yours

We connect the tools your team already depends on.

If you have a CRM, an email tool, an accounting system, a website, a booking platform, or a Line account, we build on top of what is already there. Switching software is one of the most painful things a business can do. We try hard not to make you do it unless there is a real reason to.

See the full list and how we pick
WordPress CMS
Shopify E-commerce
HubSpot CRM
Mailchimp Email
Postmark Transactional
Stripe Payments
Xero Accounting
Airtable Data
Notion Docs
Slack Team chat
Line Messaging
Google Workspace Productivity
n8n Orchestration
Zapier Automation
Make Workflow
Cal.com Booking
Twilio SMS
Cloudflare Edge

How we work

Three simple steps. Nothing dragged out.

Each step has a clear start, a clear finish, and a clear price. You always know where we are in the project, what is being built, and what your team will own at the end of it.

01

Audit

Pick one workflow that has been bothering you. Over a week, we sit with the people who run it, look at how it actually works today, and tell you honestly whether automation is worth doing here. You walk away with a real plan, with priorities, costs, and risks all laid out.

02

Install

If the numbers work, we quote the build at a fixed price with a clear scope. Most builds take three to four weeks. At the end, your team has a working system, written documentation, and a walkthrough from the person who actually built it.

03

Operate

Once the first system is running, some clients keep us on for small new automations, monitoring, and improvements. Optional. Monthly. Only worth doing if there is enough ongoing work to justify it.

Where to start

Four ways we can help, all priced before any work starts.

See all services
Tier 01

The Audit

We sit down with you and look at one process that has been bothering you. By the end of the week you have a written plan: which workflow to start with, what it would cost, what it would save, and what to leave alone.

฿45,000 1 week
See what is included
Tier 02 Most common

The Install

A working system built around the way your team already works. Three to four weeks from start to handover, with documentation, training, and the same person on every call.

From ฿180,000 3 to 4 weeks
See what is included
Tier 03

The Operator

Once your first system is running, we stay on hand for small new automations, monitoring, and improvements. Monthly, optional, and only when there is enough ongoing work to make it worth it.

From ฿65,000 / month
See what is included
Tier 04

The Custom Build

For projects that do not fit the other three tiers. Larger builds, custom software from scratch, AI chatbots on a large knowledge base, anything that needs a one-off scope. Priced after a discovery call.

Custom quote Scoped per project
See what is included

Wondering how this compares to a big consulting firm, an offshore team, a freelancer, or trying to build it yourself?

Read the comparison

Estimate the value

Want a rough number on what an automation is actually worth to your business?

Five inputs, an honest range, no email required. Helpful before any conversation, especially if you are trying to convince yourself or a business partner that the project pays back.

What clients say

15 short notes from clients we have built systems for.

Read all testimonials

"We were drowning in enquiries before. Now the team opens their inbox to a sorted queue with the right matches already pulled. Median reply time is under ten minutes, conversion is up across the board, and nobody on the team mentions feeling buried anymore."

Sales director, multi-country travel group

SE Asia · Hospitality

Read the case study

"I had a database of twenty thousand past guests doing nothing for me. The build turned that database into a live pipeline. Open rates are roughly three times what they used to be, and the repeat-booking line on the P&L finally moves on its own."

Marketing manager, hospitality group

Bangkok and Phuket · Hospitality

Read the case study

"For the first time in a decade, my Friday afternoon does not feel like a panic. The team is publishing more, the editorial quality is holding, and two of my writers got their lives back."

Editor-in-chief, regional content publisher

SE Asia · Content operations

Read the case study

"Cart recovery went from a number we did not really track to a number that lifts our weekly revenue by close to forty thousand baht. The marketer reviews a sample weekly and that is the extent of the human work."

Founder, fashion e-commerce brand

Bangkok · E-commerce

Read the case study

"I used to spend half my Sunday on supplier orders. Now it takes about twenty minutes on my phone over morning coffee. The ordering is more accurate too. Last-minute weekday top-ups dropped by a third in the first month."

Head chef, restaurant group

Bangkok · Food and beverage

Read the case study

"I came in expecting a chatbot. What we got instead was a system that quietly does the work we were already doing, just instantly. Twenty agents, sorted morning queues, every enquiry pre-matched to listings. The senior partners stopped running their old weekend triage."

Principal, property agency

Bangkok · Real estate

Read the case study

"The dormant client list felt like money sitting on the floor. Now it is the second-largest line item on the monthly revenue report. The reactivation flow ships every week without me touching it. I mostly just review what the AI drafted and nudge the tone."

Marketing manager, wellness group

Bangkok and Phuket · Wellness

Read the case study

"Conversion from trial to paid more than doubled within a quarter. What I love is that the structured form after each trial actually makes the teachers think clearly about each student. The system is downstream of that, but the upstream effect on the team is just as valuable."

Director, language school

Bangkok · Education

Read the case study

"My senior consultants are advisors again. They were spending a fifth of their week chasing missing passport scans. Now cases land on their desks pre-validated and pre-summarized, and we are taking on more work without hiring."

Managing partner, immigration firm

Bangkok · Legal and visa

Read the case study

"We added eight new clients without hiring a single bookkeeper. The team now spends most of their time advising clients instead of typing data. That is the work I have wanted them to do for years."

Senior partner, bookkeeping firm

Bangkok · Professional services

Read the case study

"Tenant satisfaction scores are up across the portfolio. Median response to a maintenance request used to be over two days; now it sits well under an hour. The property managers stopped being human routers and started doing actual property management."

Operations head, property management firm

Bangkok · Property management

Read the case study

"Where is my order tickets are down forty percent. The team is finally working on the actual problems, not reassuring people whose parcels are moving normally. Customers feel better looked after, which feels right."

Customer-service lead, logistics provider

Bangkok · Logistics

Read the case study

"Our no-show rate halved. The dentists feel like the calendar is finally under control. The front desk stopped chasing reminders all day. There is no part of this we would undo."

Clinic manager, dental group

Bangkok · Healthcare

Read the case study

"We took on six new client engagements without adding a recruiter. Time to first conversation with a credible candidate dropped from nine days to two. Candidates feel attended to, recruiters feel less drowned, and the firm is growing on the same headcount."

Founder, recruitment agency

Bangkok · Recruiting

Read the case study

"Honest, scoped, on-time. The thing was running before the deadline they had committed to. I have worked with three other AI vendors before this and none of them shipped anything we kept using past month two."

Head of growth, B2B SaaS company

Bangkok · Technology

Read the case study

What you get

A few things you can count on.

Most AI consulting in Thailand is either priced for huge corporations or quietly subcontracted offshore. Neither is much use to a normal business that just needs the work done well. Here is what it actually looks like to work with us.

  • Built around how Thailand actually works.

    We live and work here. We know which tools are common in Bangkok and which are not, what the regulatory edges look like, and how Thai teams really use software day to day. Nothing is subcontracted offshore.

  • The price you see is the price you pay.

    Everything is agreed before any work begins. Fixed scope, fixed price. No hourly billing, no surprise additions on the invoice, no scope creep dressed up as flexibility.

  • You get a working system, not a recommendation and a handshake.

    At the end of a build, your team has something that actually runs, properly documented, and set up so they can keep it going themselves. Real software doing real work, not a PDF full of suggestions.

  • You stay close to the people doing the work.

    Nothing is subcontracted offshore. There are no account managers sitting between you and the build. If you have a question in the middle of the project, you are one message away from the team actually building it.

  • An honest opinion, even if it costs us the project.

    If your situation would be better solved by hiring someone, fixing a process, or buying a simpler tool that already exists, we will tell you. Your time is worth more to us than a sale.

  • The same context from first call through handover and after.

    You will not be passed from sales to delivery to support. The team that scopes the work stays close to the build, the handover, and the adjustments that come afterwards.

Questions

What most people want to know first.

How long does it take from our first call to something actually running?
The Audit usually takes about a week from kickoff. If we move straight into a build after that, it is typically another three to four weeks once we have agreed on the scope. So from first call to a system running in your business, five to six weeks is a reasonable expectation.
Where does my data live, and who has access to it?
Your data stays in your own accounts. Everything is built on top of tools you already own, or tools set up in your name if you do not have them yet. We get access only for the time we are building, and that access is removed at handover.
What if we already use different tools from the ones you usually build on?
Usually fine. Your tools are the starting point, not ours. We only suggest replacing something when it is clearly broken or genuinely costing you money. No forced migrations.
What does it cost each month after the build is finished?
Your ongoing cost is really just whatever the underlying tools cost. Most systems run on a mix of services that come out to a few hundred to a few thousand baht per month. Our invoice ends at handover, unless you decide to take The Operator tier.
How does this fit with the tools we already use?
Most modern tools have APIs or webhooks, and that is what we build on. For tools that do not, we will tell you honestly instead of stitching together something fragile. Sometimes the right answer is to connect things later, or to leave one step manual for now.
What happens after the build is handed over?
You get documentation written for your team, a recorded walkthrough, and a live training session. The system is yours. If you decide later that you want ongoing help, The Operator tier is open to clients who have completed an Install.
Do you work with companies outside Bangkok?
Yes. Businesses anywhere in Thailand are welcome, and we are open to working further afield in Asia. Most of the work happens remotely, with kickoff and delivery over video. For Bangkok-based clients, meeting in person is easy too.
Which kinds of businesses do you know best?
The deepest experience is in hospitality, travel, and professional services. Beyond that, e-commerce, real estate, wellness, education, and legal and visa services. The industry matters less than whether there is a real workflow worth automating. If your week is full of repetitive admin and handoffs, we can probably help.

Tell us about the part of your week you would most like back.

Pick a time and tell us what you want to fix. We spend thirty minutes on it together. Within a business day, you get a written summary and a straight answer on whether automation is the right move. The call is free. If the better answer is to do nothing or to hire someone, we will tell you that.